Before i could start designing and producing my Reggae music magazine i first did some research into the reggae music magazine market if there is one for the UK. After having spent hours searching the web and going to local shops, big name brand retailers,(like WHSmiths and Boarders)bookstores, (like Boarders) and libraries i could not find any reggae music magazine. I did however find some online magazines such as www.ukreggaeguide.co.uk and www.itzcaribbean.com . This meant that there wasn't an established norm or guidelines as to what reggae magazines are like. It gave me a lot of freedom to take my own angles and ideas to create the magazine.
It was after having done this research i was able to come with a rough idea, as to what my target audience was going to be, because its such an open market i decided to widen the targeted reading age. I decided to make target audience the following... (as seen below)
Target Audience
People who like or are interested in reggae music and most likely have a Caribbean background (although it is not limited or specifically targeted at them).
Both males and females between the reading and age range of 16 to 45 years old.
No comments:
Post a Comment